Google | Applied Sciences homework help

  

This is a discussion question. 

As you’ve surfed the Web, chances are strong that you’ve seen targeted Google text ads on a number of different websites. You’ve probably also noticed sponsored links on the Google website that relate quite closely to the topic you searched. Google offers two advertising programs—Google AdSense for Web publishers, and Google Ads for advertisers. Lookup Google advertising on the Internet (https://ads.google.com/home/) and take their virtual tour of each of these programs. Write a brief description of how each program works and include your thoughts on why both programs have been so successful. If you were a Web publisher or an advertiser, would you use these programs? Why or why not?